Can you really make money selling my handmade creations online?
The short answer? Absolutely.
The long answer?
It takes some planning, strategy, and a touch of creativity.
Let me share a quick story to kick things off.
A couple of years ago, a jewelry maker named Jenna was struggling to sell her designs.
She’d post her work on social media, but crickets.
Then, she shifted gears.
She took time to learn about finding a niche and building a brand that stood out.
Today, Jenna’s store sees hundreds of sales a month.
What changed?
She stopped trying to sell to everyone and started focusing on a specific audience.
That’s the first big takeaway I want you to think about: Find your niche.
Why It Matters
There are over 7.5 million sellers on Etsy alone.
It’s noisy out there!
Standing out means offering something unique.
Maybe it’s your design style, your eco-friendly materials, or your cultural influences.
Whatever it is, lean into what makes you different.
The Crafting Profits guide dives into this…
Start there—it’s your foundation for everything else.
Here’s Your First Step
Grab a pen and jot down three things that make your products unique.
Then, ask yourself: Who would love these creations?
Once you figure out your audience, everything else—your pricing, marketing, and even packaging—becomes easier.