Most giveaways collect leads, but let’s be honest – many of those leads are just freebie hunters who never buy anything. That’s why a smart evergreen giveaway isn’t just about growing your email list – it’s about making sure those new leads turn into paying customers right away. This strategy runs on autopilot, continuously bringing […]

Scroll. Tap. Done. That’s today’s attention span—and it’s why short-form video now rules TikTok, Instagram Reels, YouTube Shorts, and Facebook. For local businesses, this isn’t just a trend—it’s your chance to stay relevant, build trust, and connect with your community without a production team or big budget. Let’s unpack what makes short-form video so magnetic, […]